
Widgadget has obtained a new success: Widgadget has carried out an excellent application for Save the Children, an independent international association for the promotion and defence of children’s rights.
Widgadget is an experienced company in Facebook applications field, a social network which has more than 350 million of users around the world. In this case, widgadget has had the opportunity to carry out an application destined to raise users in children’s rights and to collect funds thanks to the exploitation of the social network that more has changed the Internet users habits.
Save the children application is divided into 3 sections. Every one with an specific objective. The first section has an interesting test about how much caring you are, the second section gets the user in contact with the Save the Children wish list that allows you to buy a present for Africans children. There are a wide choice of presents available and for all economies such as fruits or a toy for less than 15 €. Last but not least you can also get other useful products such as the famous “Yak”. The third section gives you the possibility to watch “The travelling chickens” video and also offers you to publish it in your wall and send it to your friends of this way all of your facebook contacts can see it and the viral efect is maximum.
We will have the results of the evaluation in January but this facebook application has all the ingredients to be a success because of the goodness of people heart.
Widgets created using Widgadget come in numerous different forms each having its own personal touch. You are already familiar with web and desktop widgets that you are able to customize according to your desires. But, there exists yet another variation of the widget; the widget badge.
The widget badge is a widget that can be inserted directly into social networks just as a web widget can be.
Widget badges are useful because you can access any website with just one simple click. This is all possible because of the link you will have already inserted inside the widget during its creation.
This widget also has aesthetic value because you can embed any picture that you like. Once it is inserted in any webpage that you like, it blends directly into the background as an original and unique widget. This gives users the ability to personalize their Facebook or Netvibes webpage.
Creating a widget badge is quite simple:
First, choose what kind of badge you would like to create by choosing, for example, one of the websites that you check daily. Then, let us guide you.
You will have to pick out a picture to put on the new widget. This will be the picture that will represent the website of your choice on your badge.
From there you can insert text to describe the website or simply write whatever you like.

Next, click on the picture to adjust its size.
Finally, insert a link of your webpage into the widget.
From there just submit it and there it is. You have your own badge exportable on every single social network, like web widgets which also come from Widgadget.

Next, click on the picture to adjust its size.
Widgets are small applications that interact with the interface of the customer in order to emphasize useful information. This information is mainly picked up via the internet: Weather forecast, stock exchange, RSS channels, news, direct access (like using Wikipedia), e-business, and many more.

Until now, the widget was a prerogative of the internet as well as the desktop. But the differences between PDA, mobile phones, smartphones, in terms of the screen size or the various capabilities supported by each device, has complicated the spread of widgets on these devices.
Nevertheless, thanks to the recent work of professionals in this field, innovative solutions have been developed to solve these problems. These solutions lead to the creation of programming platforms that work with the main operational systems of mobiles.
As a result, today widgets are created with the assurance that we take full advantage of the vast potential of using the internet on our mobile devices.
Widgadget is specialized in this field and recently made an agreement with a very prominent world brand. Keep in touch with us and you will be informed of the new technology that Widgadget creates, accessed directly through your mobile phone.
As you probably know, the portal of Widgadget is currently extending its activity into international markets. Already existing in Spanish, Italian, French as well as English, we have made several sales to customers outside of our domestic marketplace.
In mid-June, with the desire to make itself more prevalent in foreign markets, Widgadget travelled to Paris in order to meet with several influential groups and agencies working in the field of communication, especially online communication.
Over the course of the 15th and 16th of June, Widgadget met with these groups and agencies whom work to improve and to develop this new communication channel; a channel that continues to grow daily.
The presentation of the customized widgets that Widgadget offers, its excellent results in terms of communication campaigns, and its viral nature are key point of interest to our clients. As a result of this interest we have been able to make some contacts with the intention of working together in the future. Some projects have been put in place in the short-term.
It was a new and rewarding experience in every single aspect for Widgadget as its activity and resulting influence continues to grow and develop in foreign markets.
The DAY OF THE ENTREPRENEUR is the most important meeting of the year bringing together business people and a lot of services like the support of the initiative for the creation of firms and for the growth of the companies from Barcelona.
Indeed, for two days, the Day of the Entrepreneur has attracted a lot of people through a huge program of multiformat activities: 5500 businessmen and businesswomen came with a lot of ideas, senior executives, decision makers, stakeholders who have known success last year thanks to their actions, organisms dedicated to help financial initiatives or creation of firms, institutions, investors, experts, or even advisors. And all these people were in a very stimulating environment which make all the business contacts easier.
The eighth edition of this DAY OF THE ENTREPRENEUR finally brought together 6525 participants in the “Palacio de congresos de Catalunya” in Barcelona between the 20th and the 21st of may. The participants have enjoyed 120 differents activities, 336 speakers, and a lot of advisors in order to promote the growth, the specialisation, and to improve the quality of the relations between senior executives in the capital of Catalonia.
Widagdget was there on a stand and showed to the businessmen the tool which is revolutionizing the web marketing: the widget ! All the senior executives who were there were really intrigued and didn’t hesitate to ask for further informations.
Widgets take a place more and more important on the internet, and this has nothing to do with the luck. Indeed, nowadays, every single website which knows a high visit rate has generally a RSS feeds.

You know, this tiny logo which allows you to download the informations that you need in xml format and to insert it wherever you want, like in a widget for instance.
Widgets are the most sensible choice because they are totally adapted and in an original way to read these feeds of informations which are coming from your favourite websites.
As you surely know, widget gives you the opportunity to find out in a little useful and low profile window new contents and new articles publicated on the websites that you like such as blogs, current event, sports etc… Everything is insertable in these little applications, from the simple text, to interactive games, and also pictures or audio and video files.
The role of these social networks is above all to help you to keep contact with your friends, to share with them your everyday life, with the publication of photos, by discussing etc… These networks, you know them: Facebook, Myspace, Netvibes for instance.
     
The huge advantage of the widgets is that they are totally publishable on these social networks. They will appear in the form of small windows like would be a widget desktop for your PC, but these widgets will be inserted on your own page or your own profile and will be available as soon as you are connected. They will be available for your friends too when they will look at your page.
The widget gives you the opportunity to keep contact with the fields that you like. Then, if you publish it on social networks where you are registered, your contacts will have an access to it and consequently they will keep an eye with your main interest, which is probably theirs also. This is a chance to improve your relations, and to discuss about current events with your friends.
For this reason, the widget seems to be very close of the social network and is definitely related to it. Widget is the kind of ideal complement of a social network. This is the missing part that has been waited to complete the first aim of a social network which is above all for its members to keep contact with their friends.
We already know, as users of the widgadget website, that a widget is a little application easy to use, inclined to bring together several kinds of interactive multimedia contents in order to increase the number of visitors of a website or to secure the loyalty of an existing clientele.
In this article, we try to go a little further in the details of a widget web, to explain you its advantages and to present you its possible applications for the internet.
Before we begin, you have to know that a widget web is not totally different from a widget desktop because the elements which compose it are often the same, in a functional or aesthetic way. Nevertheless, these two kinds of widgets have specificities related to their use which make them unique.
One of the advantages of the widget web is that it has two exclusive strong points: virality and fickleness.
Setup on internet and considering the aim of the application, the widget can be literally copied on the owner’s website, and then inserted on a blog (Blogger, Wordpress, Twitter, etc…) and on social networks (facebook, Netvibes, Bebo, etc…) at your convenience.
This characteristic turns any widget user into a potential distributor and offers consequently the possibility to increase exponentially its traffic and the spread of the widget on the internet. Then you easily understand that thanks to this system, the website related to the widget will get a lot of new contacts that he wouldn’t have known without such a tool.
The applications like that are very numerous on internet and I really want to cite one or two of them. For instance, the wodget web is very useful for campaigns of branding (just like Warner Bros did with one of our widget on Facebook), or during campaings of spread of contents (games, audio or video files) on the mains social networks: moreover, the widget web can be put in place on website as would be banners, but its results will be infinitely better thanks to its interactivity.
Finally, the widget web is a very efficient way to find what you’re looking for without having to view a lot of internet pages before reading to good one. And also, it saves a considerable amount of time, and this is always nice.
But there is a lot of other applications to create with these tools, and now, I let you to the possibility to express yourself.

In a difficult economical context, the ROI is an obsession for all the marketing managers. To communicate online to their clients, the marketing managers have the choice between mainly:
• Banners: Considered as intrusive, not very attractive, and sometimes without any link with the web site where you can find them, banners don´t generate a lot of clicks (an average CTR of 0.2%) which explain a low ROI.
• Sponsored links: Do you still click on these links when it’s not a mistake ? I mean voluntarily ? I guess not, because like most of the internet users, you think that these links have nothing to do with the website you are visiting.
• The email marketing: This helps to boost sales with an average rate of opening of 17% and an average rate of click of 3% (source : le Journal du Net). The email stays a very important communication media. But a problem remain with the actualisation of the contents: often, a lot of time is wasted between the sending of the campaign and the opening of the email. (it depends of the internet user and of its frequency of consultation of its mails).
Another online communication tool came out in 2006 and could probably change the way firms interact with their clients: The widget.
This is an interative application which can be downloaded on the desktop of your computer, or which can be download on blogs, social network, and mobiles, and which give you the opportunity to receive contents in real time. This is also a great way to spread contents (Text, pictures, audio, video) in a viral way.
How to use the widgets in order to promote your brand ?

Widgets are a very efficient and not intrusive way of brand promotion. The user decide if he wants to receive the contents sent by the brand, and when he wants too. This tool offers a communication of quality, and the most important, offers its services and its informations to the audience which want to receive it.
According the study « Tracking widgets in the wild » by Linda Abrahams, there is 583,8 millions of single users of widgets in the world in April 2008. This figure was about 177.2 millions in April 2007. Ladies and gentlemen, widget is the futur of online communication.
The widget gives looks like an extension of a website: this is a tool related to the corporate image of a firm. It also gives you the opportunity to be in direct contact with an attentive user on his desktop, his mobile, on social networks or home pages (which make it very viral). The content is totally personalizable (picture, text, audio, video, search engine) and you can update it in real time. It is both a tool of internal communication (note pad, communiqué, training) and also a tool of external communication for the customers, suppliers, partners (promotion, launch of new products, to develop the loyalty of the customers).
And because act is better than words, I advise you to create your own widget for free on our website Widgadget, the reference in Europe for creation and distribution of widgets. This website offers you to create several kind of widgets: for bloggers, brands, widgets desktop for Mac or Windows, widget web that can be spread in most of the social networks…
Moreover, the widget Webmarketing & Co’m is available for free for everyone who wants to receive the last information in real time about marketing web and online communiaction.
To sum-up, a widget is :
• A little interactive application which groups together contents multimedia.
• Easy to use and easy to spread on blogs, social networks and mobiles
• It increases the number of visits, increase also the loyalty of the customer and brings incomes.
Now, you know how to create a widget with our website widgadget.com. You understand that there is nothing easier than that. All you have to do is to follow the steps one by one. Nevetheless, sometimes, people ask us how to delete a widget created through our website and which is not useful anymore.
This may seem to be a problem, but actually, this is a really simple thing to do.
The easiest thing to do is to follow the steps and the widget will be delete in a couple of clicks.

Firstly, you have to relaunch the process that you did in order to create the widget. I mean you have to open the webpage widgadget where you can find the useless widget, and act like if you want to create it again.
Then, all you have to do is to confirm the informations given before, during the creation.

And at the last step, when the first time you clicked on “Submit”, now you have to click on “Delete”. And consequently, the widget you did create will be erased on every social network or website where it has been published.

Like this, you understand that it is very simple to create a widget by yourself, but also very simple to delete it. This is one of the main goals for widgadget.com: Make the creation and the deletion of widgets available and easy for all.
Widgets can’t stop developing since the moment they began to be known on the European market, especially for the most used like RSS feeds, which are appreciated by internet websites, or even the visual widgets like the one for meteo, time, or news. Thanks to its popularization, it’s becoming an essential tool for important brands, right between email marketing and advertising, able to find a good compromise of communication in a relation with a customer.
The fact that you can entirely personalize your widget gives you a chance to to be linked to Web 2.0 and to the world of bloggers. These people are always attentive to these novelties, and did not wait to try this new tool.
Bloggers took their chance to concentrate their posts in an application which update itself and which is fully insertable on any web site or any social network. Thereby, a blogger will increase in a very efficient way his network, for two main reasons:
Firstly, readers won’t have to leaf through internet pages and internet pages before reaching their favourite blogs. All their favourite pages will be group together in one and the same page, on Facebook for example.
Secondly, the widget could be setup and copied where you want thanks to a very simple system which gives the opportunity to readers to distribute themselves the content and to suggest it to their friends who would never be in touch with this blog without this tool.

Examples of widgets which are available on blogs which deserve to be quoted are numerous, and we’ll talk about this one: Widget of CNN.com News. Even a huge company like CNN uses widget to keep contact with their customers, readers, or any internet user. News come very fast and don’t stay new for a long time. To inform very quickly its readers, the widget is the best tool known to date.
Try it, and you will understand by yourself the value and the advantages provided by this product when it is well used.
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